So this last week we had General Conference, and let me just say: it was absolutely amazing. I learned a ton and it was just fantastic.
Okay. Well one of my favorite talks was Elder Jeffrey R. Holland's talk entitled "Are We Not All Beggars?" In this talk, Elder Holland used techniques to create very strong pathos to bring our attention to the poor and needy, and to open our eyes to how much we need to help them. One way he created this pathos was through repetition. He said "Don’t we all cry out for help and hope and answers to prayers? Don’t we all beg for forgiveness for mistakes we have made and troubles we have caused? Don’t we all implore that grace will compensate for our weaknesses, that mercy will triumph over justice at least in our case?" That repeated phrase "don't we all" is a very strong way to bring his audience in and get them to feel what he is feeling. It creates a sense of connection with those beggars he speaks of and makes the talk feel personal.

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